RANKVIA GUIDES

Guides for SEO and AI search

Practical guidance for getting your website discovered across Google and AI search - from SEO and GEO fundamentals to content strategy, platform-specific optimization, and measurement.

Start with your task

The checker and free plan use the existing account, eligible analysis and Business Profile approval journey.

Understand SEO and AI search (5)

AI search visibility: understand the evidence

Understand how a business can appear in AI answers and how to assess those observations.

AI Search Optimization: How to Get Found in AI Search

Learn the foundations of making useful website content discoverable in AI search.

SEO and GEO: How to Get Found in Google and AI Search

Understand how SEO and generative search discovery fit together.

What Is GEO? Generative Engine Optimization Explained

Learn what generative engine optimization means and where its limits lie.

SEO vs GEO: What’s the Difference?

Compare SEO and GEO by the discovery task, evidence and work involved.

Check and improve AI visibility (16)

Calculate sampled AI visibility and understand what the percentage can tell you.

AI Mentions vs Citations: What's the Difference?

Distinguish a brand mention, an explicit recommendation and a cited source.

How to Track AI Visibility: A Practical Measurement Framework

Set up comparable observations of relevant buyer questions over time.

How to Improve AI Visibility: A Practical Action Framework

Use observed gaps to decide what to investigate or improve.

Why Is My Brand Not Showing in ChatGPT?

Investigate missing or inaccurate AI descriptions using recorded answers and verified facts.

AI Visibility Audit: How to Find and Prioritize AI Search Gaps

Review buyer questions, sources and website evidence before choosing an action.

Optimize for Google AI Overviews and AI Mode

Review Google’s guidance for website discovery in AI Overviews and AI Mode.

Analyse competitors appearing in AI answers

Assess which products appear in sampled answers and whether they compete for your buyers.

How to Get Cited by ChatGPT

Understand ChatGPT Search discovery, citations and the checks a publisher can make.

How to Check Your Shopify Store's ChatGPT Visibility

Test Shopify Catalog discovery, real ChatGPT answers and sampled AI Visibility evidence without confusing what each check proves.

How to Get Cited by Perplexity

Understand how Perplexity finds sources and what publishers can check.

How to Get Your Shopify Store Recommended by ChatGPT

Check Shopify Catalog eligibility, test buyer questions and decide what store content to improve.

Track sources cited in AI answers

Record cited pages consistently without confusing citations with recommendations.

Assess sources cited in AI answers

Assess cited publishers and pages for relevance and editorial quality.

How to Get Cited by Gemini: What Actually Matters in 2026

Understand Gemini’s sources and the discovery checks available to publishers.

How to Get Cited by Claude: What Actually Matters in 2026

Understand Claude’s search and citation behaviour without assuming a guaranteed placement.

Plan and improve content (10)

AI search prompts for better SEO decisions

Use practical prompts to research buyer needs and prepare better content decisions.

Internal Linking for SEO and AI Search

Choose relevant destinations and descriptive anchors that help readers take their next step.

Shopify Content Strategy: What to Create, Improve & Prioritize

Choose useful work across product pages, collections and store guides.

How to Build an AI Search Content Strategy

Check existing pages and prioritize what to create, improve or leave unchanged.

Prepare a useful brief with a completed example and a reusable template.

Prioritize useful new content and improvements in a dated plan.

Turn store buyer questions into a practical content schedule.

Content refresh for SEO: decide what deserves work

Decide whether to refresh an existing page or leave useful content unchanged.

Pillar pages and supporting content: assign distinct roles

Plan a central guide and useful supporting pages without repeating existing answers.

Review content performance: choose the next action

Use search, AI visibility and customer evidence to choose the next content action.

Create useful pages (6)

SaaS comparison pages: a fair, evidence-backed choice

Write a fair two-product comparison using equivalent criteria and current evidence.

Ecommerce buying guides: help customers choose

Help customers choose products by explaining fit, tradeoffs and useful selection criteria.

SaaS alternatives pages: build a useful shortlist

Build a shortlist that helps buyers compare options for different needs.

SaaS use-case pages: explain a customer workflow

Explain how a product helps a specific customer solve a concrete problem.

Ecommerce product education: teach a useful concept

Teach a useful product concept using clear explanations and verified facts.

Customer-question FAQ content: give useful answers

Turn related customer questions into one article with substantive answers.

Work with WordPress and Shopify (9)

Shopify SEO: What to Optimize, Create & Improve

Decide which store pages need search improvements and what work to prioritize.

Shopify SEO Checklist: Find What Needs Fixing First

Check the most important search and content issues on a Shopify store.

Shopify AI Search Optimization: What Actually Matters

Review product data and public website work relevant to Shopify AI discovery.

Shopify blog SEO

Turn a selected topic into a useful store article and review it after publication.

Shopify collection page SEO

Improve collection pages so shoppers can understand the range and choose where to go next.

Shopify product page SEO

Make product pages answer practical purchase questions with accurate product information.

Shopify internal linking

Connect products, collections and guides with links that help shoppers.

Build a practical workflow from Shopify SEO research and planning through content review and publication.

Follow content from a selected opportunity through review and supported publication.

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