RANKVIA GUIDES
Guides for SEO and AI search
Practical guidance for getting your website discovered across Google and AI search - from SEO and GEO fundamentals to content strategy, platform-specific optimization, and measurement.
New to AI search? Start with the complete AI Search Optimization guideStrategy & fundamentals
SEO and GEO: How to Get Found in Google and AI Search
Understand how traditional SEO and generative search visibility work together.
Read guideWhat Is GEO? Generative Engine Optimization Explained
Learn what GEO means, what it changes, and where it overlaps with SEO.
Read guideSEO vs GEO: What’s the Difference?
Compare SEO and GEO, their goals, overlaps, differences, and when each matters.
Read guideHow to Build an AI Search Content Strategy
Decide what your website should create, improve, or skip and give each meaningful search need the right page owner.
Read guidePlatform guides
How to Optimize for Google AI Overviews and AI Mode
Understand Google’s requirements and optimize your site for visibility across generative Search experiences.
Read guideHow to Get Cited by ChatGPT
Learn how ChatGPT Search discovers web content, what publishers can control, and how to improve your chances of being found.
Read guideShopify SEO: What to Optimize, Create & Improve
A practical Shopify SEO guide for deciding which pages should own search opportunities, what to create or improve, and how to turn the strategy into a repeatable workflow.
Read guideShopify AI Search Optimization: What Actually Matters
Understand Shopify Catalog, ChatGPT, Google AI, product data, and the public-web work that makes an ecommerce store easier to discover.
Read guideShopify Content Strategy: What to Create, Improve & Prioritize
A practical framework for assigning customer and search needs to the right Shopify page, then deciding what to create, improve, or skip before it reaches the calendar.
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