RANKVIA GUIDES
Guides for SEO and AI search
Practical guidance for getting your website discovered across Google and AI search - from SEO and GEO fundamentals to content strategy, platform-specific optimization, and measurement.
New to AI search? Start with the complete AI Search Optimization guideStrategy & fundamentals
AI Mentions vs Citations: What's the Difference?
Understand the difference between brand mentions, recommendations, citations, and source visibility in AI-generated answers.
Read guideAI Share of Voice: What It Is, How to Calculate It, and How to Interpret It
Understand relative AI visibility, simple and weighted Share of Voice calculations, competitor sets, and what a percentage can actually tell you.
Read guideHow to Improve AI Visibility: A Practical Action Framework
Diagnose AI visibility gaps, choose the right response, and improve access, owned pages, evidence, or third-party presence without chasing prompts.
Read guideHow to Track AI Visibility: A Practical Measurement Framework
Build a comparable AI visibility tracking system with buyer questions, recurring scans, evidence, reporting, and next actions.
Read guideAI Search Visibility: What It Is, How to Measure It, and How to Improve It
Understand AI search visibility, mentions, citations, Share of Voice, measurement, and the right response when your brand is missing.
Read guideBest AI Visibility Tools in 2026: Features, Pricing & Who They're For
Compare ten AI visibility tools by methodology, provider coverage, pricing, evidence, and the buyer situation each tool suits.
Read guideAI Visibility Audit: How to Find and Prioritize AI Search Gaps
Run a structured audit of buyer questions, competitors, sources, technical eligibility, and page ownership before deciding which AI search gaps deserve action.
Read guideAI Search Competitor Analysis: How to Find and Compare Your Real AI Competitors
Find the brands that actually compete for buyer questions in AI search, compare provider and source evidence, then prioritize the gaps worth acting on.
Read guideAI Search Prompts for SEO: Evidence-Backed Templates for Better Decisions
Use copyable prompts for buyer questions, AI visibility, competitors, sources, page ownership, and evidence-backed SEO decisions.
Read guideAI Citation Tracking: How to Track Sources Across ChatGPT & AI Search
Track AI source visibility by buyer question, provider, domain, and exact URL, then interpret recurring citation patterns correctly.
Read guideAI Search Source Analysis: How to Find Meaningful Source Gaps
Classify recurring AI-search sources, compare owned, competitor, and third-party evidence, and find the gaps worth investigating.
Read guideSEO and GEO: How to Get Found in Google and AI Search
Understand how traditional SEO and generative search visibility work together.
Read guideWhat Is GEO? Generative Engine Optimization Explained
Learn what GEO means, what it changes, and where it overlaps with SEO.
Read guideSEO vs GEO: What’s the Difference?
Compare SEO and GEO, their goals, overlaps, differences, and when each matters.
Read guideHow to Build an AI Search Content Strategy
Decide what your website should create, improve, or skip and give each meaningful search need the right page owner.
Read guideSEO Content Briefs: How to Plan Better Pages Before You Write
Learn the decisions a useful content brief should make, with a practical example and copyable planning template.
Read guidePlatform guides
How to Get Cited by Gemini: What Actually Matters in 2026
Understand Google's documented Gemini grounding paths, source behavior, publisher controls, and a practical evidence-led workflow.
Read guideHow to Get Cited by Claude: What Actually Matters in 2026
Understand Claude web search, Anthropic's distinct web agents, source selection limits, and evidence-led visibility improvement.
Read guideWhy Is My Brand Not Showing in ChatGPT?
Diagnose why a brand is missing from ChatGPT answers before deciding whether to fix access, pages, context, sources, or nothing at all.
Read guideHow to Optimize for Google AI Overviews and AI Mode
Understand Google’s requirements and optimize your site for visibility across generative Search experiences.
Read guideHow to Get Cited by ChatGPT
Learn how ChatGPT Search discovers web content, what publishers can control, and how to improve your chances of being found.
Read guideShopify SEO: What to Optimize, Create & Improve
A practical Shopify SEO guide for deciding which pages should own search opportunities, what to create or improve, and how to turn the strategy into a repeatable workflow.
Read guideShopify AI Search Optimization: What Actually Matters
Understand Shopify Catalog, ChatGPT, Google AI, product data, and the public-web work that makes an ecommerce store easier to discover.
Read guideShopify Content Strategy: What to Create, Improve & Prioritize
A practical framework for assigning customer and search needs to the right Shopify page, then deciding what to create, improve, or skip before it reaches the calendar.
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